Siri for 2024 U.S. Elections
For high profile events such as the U.S. Elections, users often turn to Siri for answers. We aimed to earn trust by helping users stay up-to-date with timely and relevant content for the elections. I also partnered with Apple News teams to ensure a cohesive user experience within the Apple ecosystem regardless of the entry point, be it Siri or other applications.
As the design DRI (direct responsible individual) for Siri Knowledge, I was responsible for bringing Siri experiences for the 2024 U.S. elections across all surfaces - iPhone, Mac, Apple TV, Apple Watch, Safari, and Spotlight.
My Role
Mobile design
Apple TV design
Apple Watch design
Conversation design
Team
Product, Siri KG Engineering/NLU
AI/ML Platform Engineering
Apple News Editorial & Brand teams
Design Studio Production
Election Results
Live Activities
Apple TV
Apple Watch